Innocirc VenturesInnocirc Ventures

Project Description


Down to Earth is an Indian science and environment fortnightly, established by the Society for Environmental Communications. The magazine informs people about environmental threats facing India and the world.

Our team worked to design and develop the Down to Earth (DTE) website. They had two primary requirements. One – to met the demands of a news portal in terms of quick publishing and distribution. Two – to make related, good quality content bubble up from the magazine archives on the website and every time a story is published, thus making the user’s content experience more complete using the already existing comprehensive archives of articles from the magazine.

Our Role

  • Design and develop a news and magazine portal
  • Create a brand new customised CMS
  • SEO for the site
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